Dynamic sneaker artwork
This was a pitch for one of our U.S. clients. The concept was to convey the idea that this shoe was
empowering the user to be and feel energetic and to feel that "anything is possible".
We created some fun details for this artwork which even included highly detailed 3D crane models, with a mysterious construction company's logo on it by the name of A.kA construction, blimey, what a coincidence! There’s also a crater filled brick built 3D moon amongst other parts. We also photographed many shots of the sneakers themselves in our studio, they were rather nice too! As as fairly common place the deadline was around seven working days from start to finish, so tons of time for us! lol.